B&CE’s 75th Anniversary

Digital / Identity / Print

An anniversary like no other

B&CE is a not-for-profit organisation that creates simple financial products.

From their roots in construction, their activity and membership has grown into other business sectors. And as they’ve grown, they’ve kept the needs of working people, and their families, at heart.

2017 marked their 75th Anniversary which I’m very proud to say I supported.

The Objectives:

  • Create a ‘prestigious’ identity and  brand rules to complement the corporate branding which can be used both internally and externally
  • Manage all design and artworks for digital, printed and event collateral
  • Promote the Anniversary held at the Sky Gardens, London
  • Engage with B&CE’s customers – advisers, employers, members, journalists and staff
  • Remind people of B&CE’s not for profit heritage ‘For people, not profit’.



  • 375/542 responses
  • 74 interactions using #bandce75
  • 230 glasses of prosecco served
  • 1,840 canapes eaten